10+ Best & Profitable Nails Business Ideas [2023]

Launch a creative and successful nails business with these 10+ creative and demanding ideas. Get started with tips on how to market your business, the types of services you can offer, and top equipment you'll need to succeed.
Nick

By Nick Cotter
Updated Feb 07, 2024

Image of nails business ideas
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Hey there, aspiring entrepreneur! Ever thought about dipping your toes (or should we say, fingers) into the ever-growing, ever-glamorous world of nails? Well, you've landed in the right place. Welcome to the ultimate guide that's going to fuel your entrepreneurial spirit and set you on the path to owning a profitable nails business.

Imagine this - a bustling salon, the hum of conversation, the click-clack of perfectly manicured nails, and the satisfaction of knowing that this is all your creation. Sounds exciting, doesn't it? Well, it's not just a dream. It's a potential reality. And the year 2023 could be your time to shine.

Whether you're a seasoned nail tech looking to branch out on your own, or an ambitious newbie with a passion for all things beauty, this article is for you. We've compiled a list of 10+ best and profitable nails business ideas for 2023 that are not only feasible but also incredibly rewarding.

So, are you ready to embark on this exciting journey? Let's dive right in and uncover the potential that lies in those tiny canvases we call nails. Get ready to be inspired, educated, and motivated to take the next step in your entrepreneurial journey.

Nail Salon

A nail salon is a type of beauty salon that specializes in providing a range of nail care services to their clients. These services can include manicures, pedicures, nail extensions, and more. Nail salons have become increasingly popular over the years as people seek to enhance the appearance of their hands and feet. But why exactly would a nail salon make a good business idea? Let's explore some of the reasons:

  • High Demand: Nail salons are in high demand as people seek out the latest nail trends and styles. Whether it's a simple manicure or a set of elaborate nail art designs, there is always a market for nail services.
  • Repeat Business: Once you have built a clientele, they are likely to return on a regular basis for maintenance and upkeep services. This creates a loyal customer base that provides a steady stream of income.
  • Low Start-up Costs: Compared to other businesses, a nail salon doesn't require a large investment to get started. You can start with a few nail stations and some basic equipment and products.
  • Flexible Operating Hours: Nail salons can operate within a wide range of hours, making it easier to accommodate clients who have busy schedules.
  • Opportunity for Upselling: In addition to nail services, you can also offer other beauty services such as waxing, facials, and massages. This provides an opportunity for upselling and increasing revenue per client.
image of a Nail Salon

Manicure And Pedicure Service

Do you want to get pampered while also feeling and looking great? Then you might want to consider getting a manicure and pedicure! This service is not only a great way to relax and de-stress, but it also promotes healthy and strong nails. If you're looking for a business idea that can cater to people who want to feel and look their best, then offering a manicure and pedicure service might just be the perfect fit for you.

  • Manicures and pedicures are popular services that many people get regularly
  • These services can be customized to different preferences and styles, making it a fun and creative experience for both the customer and the technician
  • Manicures and pedicures can help improve the overall appearance and health of nails, which is important for maintaining good hygiene
  • Many people consider getting a manicure and pedicure as a form of self-care and relaxation, making it a great business idea for those interested in the wellness industry
  • This service can also be offered as a mobile business or in the comfort of a client's home, giving you more flexibility in terms of location and hours

Overall, offering a manicure and pedicure service can be a profitable and enjoyable business idea for those interested in the beauty and wellness industry. It's a great opportunity to provide a service that promotes self-care while also allowing for creativity and personalization.

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Examples of successful businesses:

Here is a list of successful companies in the nails business industry:

  • NailHugs
  • Perfectly Polished
  • Digits and More
  • Nails Plus Inc.
  • Nailed It
  • Glam Nail Studio
  • Nail Land
  • Ace Nail Supply Co.
  • Glossy Manicure Studio
  • Glow Nails Studio

Gel Nail Art Service

Gel nail art service is a popular trend that involves applying gel polish to the nails for lasting color and shine. This type of service has become increasingly popular due to its long-lasting properties, low maintenance, and easy application. It's also a great business idea due to its high demand and profitability.

Here are a few reasons why starting a gel nail art service can be a great business idea:

  • High demand: Gel polish has become the new trend in the beauty world and with the growing demand, starting a gel nail art service can offer a sustainable customer base.
  • Low start-up costs: Compared to other businesses, starting a gel nail art service can have low start-up costs as it does not require much equipment, staffing or extensive training.
  • High-profit margins: Gel nail art service is known for having strong profitability because of its high price point. It's easy to start earning a profit and gaining a return on investment quickly.
  • Flexible schedule: A gel nail art service can be done on a flexible schedule, making it a great option for those looking for convenient working hours.
  • Opportunities for creativity: Providing a gel nail art service allows for endless creative possibilities. With different colors, designs, and techniques, every nail can be a unique canvas that expresses creativity.

Starting a gel nail art service can be an exciting and profitable business idea with many opportunities. It's a low-cost business venture with high-profit margins that can allow for flexible hours and stimulate one's creativity. Moreover, with the increasing demand for gel nail art, now is the perfect time to launch your gel nail art service business.

Nail Wraps And Nail Art Supplies Shop

Have you ever wondered how some women seem to have perfectly painted and designed nails all the time? The secret might be nail wraps and nail art supplies, which are becoming increasingly popular for those who want to step up their nail game. And if you're looking for a unique and potentially successful business idea, consider opening a nail wraps and nail art supplies shop.

Why nail wraps and nail art supplies are trending

  • Convenience: Nail wraps are easy and quick to apply, which makes them ideal for people who want a polished nail look but don't have the time or skill to do it themselves.
  • Customization: With nail art supplies, customers can create unique and personalized designs that are tailored to their preferences and style.
  • Cost-effectiveness: Nail wraps and nail art supplies can be affordable, making them a budget-friendly option for those who want to achieve a professional manicure without breaking the bank.
  • Popularity on social media: Nail art has become a popular trend on social media platforms like Instagram and Pinterest, which means there is a high demand for unique and creative nail designs.

Benefits of opening a nail wraps and nail art supplies shop

  • High revenue potential: There is a growing demand for nail wraps and nail art supplies, which means there is potential for high profits.
  • Low start-up costs: Compared to other business ideas, opening a nail wraps and nail art supplies shop can be relatively affordable at the beginning stage.
  • Flexibility: You can have the option of setting up a physical store or starting an online shop or both, offering you a more flexible business model.
  • Opportunity for creativity: As the owner of a nail wraps and nail art supplies shop, you'll have the chance to express your creativity by curating unique and trendy products for your customers.
  • Loyal customer base: Women who love nail designs and want to stay on top of the latest trends will likely become loyal customers of your business if you offer high-quality and affordable products.

If you're searching for a unique and creative business idea, opening a nail wraps and nail art supplies shop could be the perfect opportunity for you. With the high demand for unique and innovative nail designs and products, creating a profitable business in this industry has never been more achievable.

Eyelash Extensions

Are you tired of the hassle of applying false lashes every day? Have you heard of eyelash extensions? They are a revolutionary beauty service that has been taking the beauty industry by storm. In this article, we will discuss what eyelash extensions are and why they make a good business idea.

  • Eyelash extensions are synthetic or mink lashes that are applied individually to each natural lash with a semi-permanent adhesive.
  • The extensions come in different lengths, thicknesses, and styles, allowing for customization to each client's desired look.
  • The service takes approximately 1.5 - 3 hours and lasts 3-6 weeks with proper maintenance.
  • It is a relatively low-maintenance beauty service that allows clients to wake up with full, luscious lashes without the hassle of applying mascara or false lashes.
  • Eyelash extensions are in high demand, with many people willing to pay a premium price for the service.

Eyelash extensions can make a great business idea for a number of reasons. Firstly, they are a high-profit service, with relatively low overhead costs. Each appointment can range anywhere from $100-$300, depending on the location and experience of the technician. The initial investment cost for supplies and training is also relatively low compared to other beauty services. Additionally, with proper marketing and branding, it is possible to build a loyal clientele who return for regular appointments.

Moreover, the beauty industry is always evolving and expanding, and eyelash extensions are currently at the forefront of this trend. The demand for the service is steadily increasing, and as a result, there is a growing need for trained eyelash extension technicians. With proper training and certification, it is possible to offer a unique and high-quality service that differentiates your business from competitors.

In conclusion, eyelash extensions are a great business idea for those looking to enter the beauty industry. With high-profit margins, a growing demand for the service, and room for creativity and differentiation, it is an industry that is ripe for success.

Mobile Nail Technician

Have you ever considered getting a manicure or pedicure but just couldn't find the time to go to a nail salon? Well, what if the nail salon could come to you? That's the idea behind a mobile nail technician.

  • A mobile nail technician is a licensed nail professional who travels to clients' homes or offices to provide nail services.
  • Services provided can include manicures, pedicures, gel nails, acrylic nails, and nail art.
  • Mobile nail technicians typically bring all of their own equipment, including a portable table, chairs, and nail polish.
  • Mobile nail technicians can offer a more convenient option for busy individuals who don't have time to travel to a nail salon.
  • Mobile nail technicians can also cater to clients who may have mobility issues or health concerns that make it difficult for them to leave their home.
  • As a mobile nail technician, you have the flexibility to set your own schedule and choose the clients you want to work with.
  • You can also offer a unique and personalized experience to your clients.

Starting a mobile nail technician business can be a great idea for anyone with a passion for nail care and an entrepreneurial spirit. You can provide a valuable service to clients who may not have access to a nail salon, while also having the flexibility to create a schedule that works for you.

Nail Spa

A nail spa, also known as a nail salon, is a specialized establishment that offers a variety of services, primarily focused on the care and maintenance of nails. This may include manicures, pedicures, nail enhancements, and other related services that promote healthy, beautiful nails.

Here are some reasons why opening a nail spa can be a profitable and rewarding business idea:

  • High Demand: There is always a high demand for nail care services, which means a nail spa can attract a large and consistent customer base.
  • Repeat Business: Nails require regular maintenance, which means customers are likely to come back frequently for follow-up appointments, providing the opportunity for repeat business and long-term relationships with customers.
  • Flexible Services: Nail spas can offer a range of services that appeal to different types of customers, from those seeking a quick and simple manicure to those wanting a more elaborate nail enhancement.
  • Upselling Opportunities: Alongside core nail services, a nail spa can offer add-on services such as hand and foot massages or sell related products such as nail polish, providing opportunities for upselling and increasing revenue.
  • Low Start-Up Costs: Compared to other beauty-related businesses such as hair salons, the start-up costs for a nail spa are relatively low, making it an attractive option for entrepreneurs starting out.

Overall, a nail spa can be a viable and rewarding business idea for those with a passion for nail care and an interest in the beauty industry. With the opportunity for high demand, repeat business, and upselling, a nail spa can be a profitable venture that provides both personal and professional satisfaction.

Nail Art School

Are you passionate about nail art? Do you believe that you have an artistic flair and an eye for detail? If your answer is yes, then starting a nail art school might just be the perfect business idea for you. Nail art schools offer courses to individuals who want to learn how to create intricate and stunning designs on nails. In this article, we'll discuss what a nail art school is and why it can make a great business idea.

But first, let's answer the question, what is nail art? Nail art is a form of art where nails are decorated with different designs, patterns, and colors. The designs can be as simple as a single-colored nail or as complex as a design that takes hours to complete.

Now, here are some reasons why starting a nail art school can be a great business idea:

  • High demand: Nail art has become more popular than ever before. This can be attributed to social media, where people are constantly sharing pictures of their nail art designs. There is a large market of individuals who would love to learn how to create their own intricate designs.
  • Low overhead costs: Starting a nail art school does not require a lot of equipment or a large space. You only need a few tables, chairs, and nail polish supplies to get started.
  • Multiple revenue streams: Apart from teaching nail art, you can also sell nail polish supplies such as nail polish, nail art stickers, brushes, and other accessories. You can also offer different types of courses such as advanced nail art techniques to increase revenue.
  • Flexible working hours: Nail art schools offer flexibility when it comes to working hours. You can schedule classes at your convenience or even offer online courses, which allow you to work from anywhere.

In conclusion, starting a nail art school can be a great business idea due to its high demand, low overhead costs, flexible working hours, and multiple revenue streams. A successful nail art school can be a fulfilling venture for someone who is passionate about nail art and enjoys teaching others.

Custom Nail Art Services

Custom nail art services are a growing trend in the beauty industry that offer unique and personalized designs for customers. This service involves skilled technicians creating one-of-a-kind designs based on their client's preferences, personality and style.

  • Custom nail art is a niche service that allows for creativity and personal expression, catering to customers looking for something unique versus cookie-cutter designs
  • These services can range from simple designs to more intricate art pieces, allowing the business to accommodate different types of customers and their nail art preferences
  • A customized experience can lead to a loyal customer base that can bring in repeat business as well as word-of-mouth marketing
  • Through marketing and social media, showcasing an artists’ portfolio of unique nail designs can broaden their audience to a wider range of customers, both locally and globally
  • Custom nail art services can be offered as a stand-alone business or added as a service to an existing nail salon
  • Equipment and supplies for custom nail art services can vary based on design needs, but are generally affordable compared to some other beauty industry services

Custom nail art services provide business owners the ability to create and express their art, collaborate with clients and offer a refreshing experience for their customers all while building a successful business in the beauty industry.

Nail Polish And Product Line

Nail polish is a cosmetic product used to add color and gloss to nails. It is a popular accessory for enhancing one's style and is essential for women who want to look and feel good. With the rising trend of personal grooming, starting a nail polish and product line can be a lucrative business idea. Here are a few reasons why:

  • Low start-up costs: Unlike other businesses, the cost of starting a nail polish and product line is relatively low, making it an ideal business for creating a small product line.
  • Strong demand: Nail polish is a popular cosmetic product among women of all ages, providing a significant market opportunity. Additionally, nail art has become trendy among millennials, giving rise to a large demographic that seeks new and exciting ways to express their personal style.
  • Diverse product range: With the growing demand for eco-friendly and non-toxic products, offering a variety of vegan, cruelty-free, and chemical-free products is now more important than ever.
  • Repeat business: Nail polish is a consumable product that is used up and needs to be replaced, creating a repetitive customer base.
  • Brand loyalty: Building strong brand loyalty among customers is essential for a successful business. By aligning your brand message with the values and lifestyle of your customers, you can create a loyal following that will keep coming back for your products.

Nick

Founder and CEO

I'm Nick, co-founder of newfoundr.com, dedicated to helping aspiring entrepreneurs succeed. As a small business owner with over five years of experience, I have garnered valuable knowledge and insights across a diverse range of industries. My passion for entrepreneurship drives me to share my expertise with aspiring entrepreneurs, empowering them to turn their business dreams into reality.

Through meticulous research and firsthand experience, I uncover the essential steps, software, tools, and costs associated with launching and maintaining a successful business. By demystifying the complexities of entrepreneurship, I provide the guidance and support needed for others to embark on their journey with confidence.

From assessing market viability and formulating business plans to selecting the right technology and navigating the financial landscape, I am dedicated to helping fellow entrepreneurs overcome challenges and unlock their full potential. As a steadfast advocate for small business success, my mission is to pave the way for a new generation of innovative and driven entrepreneurs who are ready to make their mark on the world.