Marketing ideas
15 min read

Marketing Your Body Scrub Business: 9+ Ideas to Get Customers

Starting a body scrub business can be a great way to turn your passion for skincare into a profitable venture. But without the right marketing strategy, it can be difficult to attract customers and grow your business. Here are 9+ ideas to help you effectively market your body scrub business and get more customers.

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Written by:
Updated on:
June 13, 2023
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List of the Best Marketing Ideas For Your Body Scrub Business:

1. Unique marketing idea for Body Scrub business.

One truly unique marketing idea for a Body Scrub business would be to partner with a local spa or salon to offer customers a complimentary sample of the body scrub with their service. This will allow customers to experience the product and hopefully lead to more sales. Additionally, it can be a great way to build relationships with local businesses and generate more exposure for the body scrub business.

2. Build a Website For Your Body Scrub Business.

Building a website for your Body Scrub Business is a great way to reach a larger customer base and to provide helpful information about your product. A website can help you showcase your products, highlight customer testimonials, provide customers with online purchasing options, and make it easier for customers to learn more about the benefits of your body scrub products. Additionally, a website can help you gain greater visibility in search engine rankings, which can lead to more customers and greater sales.

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Image of a Body Scrub business website

3. Leverage Social Media For Your Body Scrub Business.

Social media marketing is an essential tool for the success of any business. It is an effective and cost-efficient way to reach potential customers and build relationships with them. With a Body Scrub business, social media can be used to showcase products, build trust and loyalty with customers, and connect with influencers and other businesses in the industry. Social media can also be used to create an engaging and interactive community of followers, to build relationships with customers, and to provide valuable content to potential buyers. By leveraging social media, you can create a powerful online presence that will help your business reach new heights and create lasting relationships with customers.

4. Run a Promotion for Your Business.

Benefits of running promotions for your Body Scrub business:

  • Increase brand awareness and reach new customers
  • Boost revenue and sales
  • Gain customer loyalty and repeat customers
  • Generate customer feedback and insights
  • Drive website and social media traffic

Examples of promotions for your Body Scrub business:

  • Discounts and coupons
  • Free shipping
  • Buy one get one free
  • Limited-time offers
  • Product giveaways
  • Referral programs
  • Contests and sweepstakes

5. Run Digital Advertisments For Your Body Scrub Business.

Digital advertising is an effective way to reach and engage potential customers for any business. With digital ads, you can target a specific audience and reach more people with a smaller budget than traditional advertising methods. For a body scrub business, digital ads can be used to promote your products, generate leads, and build brand awareness. You can use digital ads to reach customers on social media platforms, mobile devices, and websites and apps. For example, you could create ads on Instagram, Facebook, and Google Ads to reach customers who are interested in body scrubs and other related products. You can also use digital ads to promote special offers, discounts, or new products. Digital ads can also help you track and measure the success of your campaigns so that you can adjust and optimize your marketing efforts.

Image of an example Body Scrub business text ad

6. Start a Referral Program.

Launching a referral program for your Body Scrub business is a great way to increase customer engagement, reward existing customers, and attract new customers. Referral programs are proven to be effective in driving customer loyalty and satisfaction, and can help to build a loyal customer base. A well-designed referral program can also generate more targeted leads, as it encourages existing customers to refer their friends and family – who are likely to be more interested in your Body Scrub products. Additionally, referral programs can be a great way to boost social media engagement, as customers can share their experiences with friends and family online. All in all, launching a referral program for your Body Scrub business can be a great way to increase customer satisfaction and drive more sales.

7. Improve Your Body Scrub Business Google Rankings Through SEO.

Image of Body Scrub business Google Search SEO results

Investing in SEO marketing for your Body Scrub business is a smart investment that will pay off in the long run. SEO marketing helps your business to reach potential customers who are actively searching for body scrub products online. By leveraging SEO to drive more organic traffic to your website, you will be able to increase your online visibility and reach a larger audience. Additionally, SEO marketing is cost-effective and provides a great return on investment, as it can help you to generate more leads and sales at a fraction of the cost of traditional marketing methods. Ultimately, investing in SEO marketing for your body scrub business can be a great way to boost your online presence and drive more customers to your business.

8. Leverage Print Marketing.

Print marketing is a highly effective tool for promoting your body scrub business. It can reach a large audience quickly, and it can be tailored to target specific demographics. By leveraging print marketing, you can create a sense of urgency and exclusivity by distributing exclusive coupons and other incentives. Additionally, print marketing allows for greater control over branding and messaging, as you can design the visuals and copy to reflect your brand identity. Finally, print marketing can be used to establish a presence in local communities and build relationships with potential customers. By taking advantage of print marketing, you can create an effective and cost-efficient marketing strategy for your body scrub business.

9. Build Your Body Scrub Business Email List & Use Email Marketing.

Building an email list and leveraging email marketing for a Body Scrub business in 2023 is important for several reasons. First, email marketing allows businesses to reach potential customers with targeted messages, increasing the likelihood of conversions. Email marketing also allows businesses to track customer behavior and track the success of campaigns, allowing for more accurate market segmentation and informed decision making. Additionally, email marketing can be used to build relationships with customers, provide personalized offers, and create loyalty programs. Finally, email marketing allows businesses to stay top of mind with consumers, allowing them to stay competitive and create new opportunities for growth.

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Where can I Find Marketing Resources for my Body Scrub Business?

There are many online resources available to help you with marketing your body scrub business. Some of the top resources include: 1. Social media marketing: Leverage the power of social media platforms to market your body scrub business. You can create content, use hashtags, and post visuals to promote your products and services.2. Content marketing: Create content related to your body scrub business such as blog posts, articles, whitepapers, and eBooks to educate potential customers about the benefits of your product.3. SEO: Optimize your website for search engine rankings to drive more organic traffic to your business.4. Email marketing: Use email marketing campaigns to promote your products and services and build relationships with customers.5. Advertising: Place ads on relevant websites and platforms to increase brand awareness and drive more sales.


Founder and CEO

I'm Nick, co-founder of, dedicated to helping aspiring entrepreneurs succeed. As a small business owner with over five years of experience, I have garnered valuable knowledge and insights across a diverse range of industries. My passion for entrepreneurship drives me to share my expertise with aspiring entrepreneurs, empowering them to turn their business dreams into reality.

Through meticulous research and firsthand experience, I uncover the essential steps, software, tools, and costs associated with launching and maintaining a successful business. By demystifying the complexities of entrepreneurship, I provide the guidance and support needed for others to embark on their journey with confidence.

From assessing market viability and formulating business plans to selecting the right technology and navigating the financial landscape, I am dedicated to helping fellow entrepreneurs overcome challenges and unlock their full potential. As a steadfast advocate for small business success, my mission is to pave the way for a new generation of innovative and driven entrepreneurs who are ready to make their mark on the world.