10+ Best & Profitable Toy Manufacturing Business Ideas [2023]

Are you looking for innovative and challenging toy manufacturing business ideas? Look no further! Here are 10+ creative and demanding ideas for starting a toy manufacturing business that you won't want to miss. Discover the opportunity now!
Nick

By Nick Cotter
Updated Feb 07, 2024

Image of toy manufacturing business ideas
This page may feature products from our affiliate partners, which could influence the products we discuss due to potential compensation. Despite this, our evaluations are impartial, based solely on our independent analysis. The content here is intended for informational purposes and should not be seen as legal advice. For professional guidance, consulting with a legal expert is recommended.
What are you waiting for?
Quit that job & start your business with ZenBusiness today.

Hey there, future entrepreneurs! Ever thought about the joy that a simple toy can bring to a child's face? Ever imagined that this joy could be the seed of a profitable business venture? Well, you're in luck because 2023 is shaping up to be a fantastic year for the toy manufacturing industry.

Whether you're an aspiring business tycoon, a creative soul looking for an outlet, or a parent who's seen the magic a toy can work first-hand, this article is just for you. We're about to dive into a world of fun, creativity, and yes, profit!

So, buckle up and get ready to explore the top 10+ best and profitable toy manufacturing business ideas for 2023. We're going to guide you through this exciting journey, providing you with all the inspiration and information you need to take that first step towards your entrepreneurial dream.

Remember, every successful business starts with a great idea, and what's more fun than a business that's all about play? Let's get started, shall we?

Wooden Toys

Wooden toys are traditional toys that have been around for centuries. Unlike plastic or electronic toys, wooden toys are made from natural materials and are known for their sturdiness, durability, and timeless appeal. With the increasing concern for the environment, parents are now looking for safer and eco-friendlier options for their children's toys, which makes wooden toys a solid business idea.

  • Benefits of Wooden Toys:
  • Non-toxic: Unlike plastic toys, wooden toys don't contain harmful chemicals that can affect a child's health. This makes them safe for children to play with.
  • Durable: Wooden toys last longer than plastic or electronic toys. They don't easily break or wear out, and can even be passed down to younger kids or future generations.
  • Sensory development: Wooden toys stimulate a child's senses, encouraging them to explore, touch, and feel different textures and shapes.
  • Creativity and imagination: Wooden toys promote creativity and imagination, allowing children to come up with their own stories, scenarios, and games.
  • Environmentally-friendly: Wooden toys are made from a renewable resource and are biodegradable, making them better for the environment than plastic toys.
  • Market for Wooden Toys:
  • Parents with young children who are looking for safe and durable toys.
  • Environmentally-conscious consumers who value natural and sustainable products.
  • Toy stores and baby shops that cater to this market.
  • How to start a Wooden Toy Business:
  • Research the market trends and competition.
  • Create a business plan and set a budget.
  • Source sustainable materials and find reliable suppliers.
  • Design a unique line of wooden toys that cater to different age groups and interests.
  • Market and advertise the products through social media, online marketplaces, and experiential events.
image of a Wooden Toys

Plush Toys

Plush toys are soft, cuddly stuffed animals that come in a variety of sizes, shapes, colors, and textures. They are often made from materials like cotton, wool, or synthetic fibers and have a filling made of cotton or synthetic pellets.

  • Here are some reasons why plush toys make a great business idea:
  • Plush toys are timeless and have been popular among children and adults for generations.
  • They are versatile and can be customized to fit any theme, character, or brand.
  • Plush toys are often used for gifts, promotions, or collectibles, which means there is always a demand for them.
  • They provide a tactile, emotional, and playful experience that stimulates imagination, creativity, and social interaction.
  • Plush toys are easy to manufacture and distribute, which allows for flexibility and scalability in production and sales.
  • They can be sold online, in stores, at events, or through partnerships with other businesses.
  • Finally, plush toys offer a high profit margin, as they can be sold at a premium price due to their perceived value and emotional attachment.
Featured Business Formation Partners
image of ZenBusiness logo
ZenBusiness
Turn your business vision into reality with ZenBusiness's streamlined LLC formation and expert support services.
Newfoundrz Rating ★★★★★
image of Northwest Registered Agent logo
Northwest Registered Agent
Secure your business's future with Northwest Registered Agent's personalized LLC formation and privacy-focused expertise.
Newfoundrz Rating ★★★★★
image of Bizee logo
Bizee
Kickstart your business effortlessly with Bizee's comprehensive LLC services and free first-year registered agent support.
Newfoundrz Rating ★★★★★

Examples of successful businesses:

The following is a list of some successful companies in the toy manufacturing business industry:

  • LEGO Group
  • Hasbro, Inc.
  • Mattel, Inc.
  • MGA Entertainment
  • VTech Holdings Ltd.
  • Spin Master Corp.
  • Jakks Pacific, Inc.
  • FUNKO, Inc.
  • Bandai Namco Holdings Inc.
  • K'Nex Brands LLC

Dolls

Dolls are a type of toy that have been popular for centuries. They come in various shapes, sizes, and styles, and are enjoyed by children and adults alike. But dolls aren't just toys; they can also be a profitable business idea. Here's why:

  • Dolls are versatile - they can be designed for different ages, interests, and cultures.
  • Dolls have a high perceived value - they offer an emotional connection and can become cherished possessions.
  • Dolls can be collectible - collectors are always on the lookout for new, limited edition, or vintage dolls.
  • Dolls can be customized - personalized dolls for events or as gifts can be a unique selling point.
  • Dolls and related accessories can be sold online or in physical stores, providing multiple revenue streams.

Starting a dolls business can be a creative and fulfilling venture for those with a passion for design, storytelling, and customer satisfaction.

Action Figures

Action figures are miniature figurines that depict fictional characters from various media such as movies, comic books, video games, and anime. These figures are highly popular among collectors, enthusiasts, and children alike due to their intricate designs and the ability to recreate scenes from beloved franchises. The demand for action figures has only increased in recent years as the entertainment industry continues to produce successful and memorable characters.

  • According to a report, the global action figure market was valued at USD 7.56 billion in 2020, with a projected growth rate of 8.3% from 2021 to 2028. This demonstrates the profitable potential for this industry.
  • Action figures appeal to a wide range of ages, from children who enjoy the toy aspect to adult collectors who appreciate the high-quality design and rarity of certain figures.
  • There are endless possibilities for new action figures to be created from various media, ensuring a constant stream of potential ideas for new products.
  • Action figures can also be used in cross-promotions and partnerships, making them a great marketing tool for various franchises and companies.
  • Online marketplaces such as eBay and Amazon make it easier than ever to sell action figures and connect with potential customers from all over the world.
  • Action figures have a nostalgic appeal, often evoking fond memories of childhood and beloved media franchises, making them a popular collectible item.

Kites

Kites are a type of toy or recreational activity where a light frame covered with paper, plastic or fabric is flown in the air using a string. Kites have been around for centuries and were first used in ancient China to signal military messages, measure distances, and even to scare off enemies.

  • Kites are easy and inexpensive to make, which makes it a perfect option for a business idea.
  • Kite flying is a popular and timeless activity enjoyed by people of all ages and backgrounds, so there is a wide market for kites.
  • Kites can be customized to fit different preferences and hobbies, such as sports teams, favorite characters or even custom designs, making it a versatile product to sell.
  • Kites can be sold at a variety of locations, such as toy stores, outdoor equipment stores, online marketplaces, and even at kite flying events or festivals.
  • Kite making workshops or classes can also be offered to enhance the customer experience and generate additional income.
  • Kite flying events can be organized as a way to promote the business and create a community of kite enthusiasts and customers.

In summary, the kite industry is a great business opportunity because it has a low barrier to entry, a wide market, and can offer customized and versatile products. Plus, kite flying is a fun activity that encourages spending time outdoors and brings joy to people of all ages.

Remote-controlled Cars

Remote-controlled (RC) cars are miniature cars that can be controlled from a distance using a hand-held controller. This toy has been around for decades, and it's still popular among kids and adults alike. However, it's not just a toy; it can also be a great business idea for several reasons.

  • RC cars have a large market: The market for RC cars is vast, as it appeals to both children and adults. It's a great option for those who are looking for an affordable hobby.
  • Great for customization: RC cars can be customized to suit the specific preferences of customers. Customers can add features such as different types of engines or tires, custom paint jobs, and even add miniature drivers for a touch of authenticity.
  • Multiple uses: While RC cars are primarily known for their racing capabilities, they can also serve other purposes such as being used in films or commercials.
  • Easy to get started: One of the biggest advantages of starting an RC car business is that it's relatively easy to get started. There are starter packs available, which include everything you need to start your journey into the world of RC cars.
  • Profitable niche industry: The RC car industry continues to grow, and it's estimated that by 2025, the market for RC cars will be worth over $9 billion. This industry has remained consistently profitable despite the many economic challenges over the last few years.

With the growing interest in hobbies and the increasing desire for people to personalize their toys, selling remote-controlled cars can be a lucrative business idea. It's a fun and exciting industry that has endless possibilities for growth.

Model Kits

Model kits are a popular hobby for people of all ages. These kits allow enthusiasts to build miniature replicas of real-life objects such as cars, planes, or even famous architectural landmarks. Model kits are available in different levels of complexity, from beginner to advanced kits for experienced builders, enabling everyone to hone their DIY and hand-eye coordination skills.

Why model kits make good business idea?

  • Appeal to a wide audience - Model kits are not limited by age, gender, or geographical location. Anybody who has an interest in building, constructing or engineering can get hooked on model kit building regardless of age or culture.
  • Endless Income - Model kits can be repurchased over and over again allowing the business to generate endless revenue from a one-time sale.
  • Low Investment, High Return - Model kits don't require a lot of capital to start a business. Once you invest in the initial kits, you can easily recoup the cost and start earning profits from the first sale.
  • Customization - Model kits offer endless customization possibilities that cater to consumer preference. The more that these elements of customization appeal to your consumer, the more you can sell your kits to them.
  • Relevant - Model kits for automotive, architecture, and aircraft are relevant in real life making them relatable to consumers.
  • Community - Model kit builders often build communities and clubs around these hobbies. By building your brand around a particular genre of model kits, you get to engage with these communities and build lifelong relationships.

Board Games

Board games have been around for centuries, and they continue to be a popular pastime for people of all ages. A board game is a game that is played on a flat surface, typically a board, using pieces or tokens to represent players or objects in the game. Many board games require strategy, critical thinking, and social interaction, making them a great way to unwind and connect with others.

  • Board games can be played by anyone, regardless of age or skill level
  • Board games promote social interaction, communication, and team building
  • Board games can be played again and again, providing endless entertainment
  • Board games are often themed, providing an immersive and engaging experience for players
  • Board games are easily customizable and can have infinite varieties
  • Board games can be played in person or virtually

With their numerous benefits, board games can make a good business idea. Here are a few reasons why:

  • Board games have a loyal and dedicated following, providing a steady customer base
  • Board games come in a variety of themes and styles, allowing for differentiation and niche markets
  • Board games have a low production cost, making them an affordable product to create and sell
  • Board games can be sold online or in stores, providing multiple streams of revenue

Overall, board games offer a fun and engaging way to connect with others and pass the time. Their popularity and versatility make them an attractive option for entrepreneurs looking to break into the business world.

Building Blocks

Have you ever played with building blocks? These versatile toys come in a variety of shapes, sizes, and colors, with countless possibilities for building and creating. But building blocks are more than just a child's toy. They can also be a lucrative business venture. In this article, we'll explore what building blocks are and why they make an excellent business idea.

  • Building blocks are a type of toy that encourages creativity, problem-solving, and spatial reasoning.
  • They can be made from a variety of materials, such as plastic, wood, or foam, and come in many different shapes and sizes.
  • Building blocks provide hours of fun and entertainment for children and adults alike. They can be used to build anything from simple towers and houses to complex structures like bridges and medieval castles.
  • Building blocks are also highly educational. They can help children develop their motor skills, hand-eye coordination, and cognitive abilities.
  • As a business idea, building blocks have many advantages. They are relatively low-cost to produce, and there is a steady demand for them year-round.
  • There are many different niches within the building block market, from classic wooden blocks to niche products like magnetic blocks.
  • Building blocks can be sold through a variety of channels, such as toy stores, online retailers, and even direct-to-consumer through a website or social media presence.

Puzzle Toys

Are you looking for a business idea that could break the mold? Then you might consider puzzle toys. Puzzle toys have increased in popularity over recent years, as it's not only a form of entertainment but also a great way to help develop cognitive and problem-solving skills -- for both children and adults. If you're wondering what puzzle toys are and why they would make a great business idea, we've got you covered. Read on to learn more.

  • Puzzle toys are games and toys that require critical thinking and strategy in order to solve them.
  • They come in various shapes, sizes, and difficulty levels, making them appealing to a wide range of ages and skill levels.
  • Puzzle toys are not only fun but also beneficial for cognitive development, as they promote problem-solving skills, logical reasoning, and spatial awareness.
  • Due to their broad appeal, puzzle toys have become a popular go-to gift option for many occasions, from birthdays to holidays.
  • Additionally, puzzle toys can be used for educational purposes, such as introducing concepts like math and science in a fun and engaging way.
  • Lastly, with the rise of internet marketplaces and the increasing difficulty of finding leisure activities due to COVID-19, there is a significant and growing demand for puzzle toys.

All in all, puzzle toys offer a plethora of benefits and possibilities for a business idea. From fostering cognitive development to providing a fun and engaging form of entertainment, puzzle toys can be an excellent investment for any entrepreneur.

Nick

Founder and CEO

I'm Nick, co-founder of newfoundr.com, dedicated to helping aspiring entrepreneurs succeed. As a small business owner with over five years of experience, I have garnered valuable knowledge and insights across a diverse range of industries. My passion for entrepreneurship drives me to share my expertise with aspiring entrepreneurs, empowering them to turn their business dreams into reality.

Through meticulous research and firsthand experience, I uncover the essential steps, software, tools, and costs associated with launching and maintaining a successful business. By demystifying the complexities of entrepreneurship, I provide the guidance and support needed for others to embark on their journey with confidence.

From assessing market viability and formulating business plans to selecting the right technology and navigating the financial landscape, I am dedicated to helping fellow entrepreneurs overcome challenges and unlock their full potential. As a steadfast advocate for small business success, my mission is to pave the way for a new generation of innovative and driven entrepreneurs who are ready to make their mark on the world.