Business ideas
15 min read

10+ Best & Profitable Home Decor Business Ideas in 2023

Are you passionate about home decor and design? Do you often find yourself rearranging furniture and adding new accent pieces to your home? If so, why not turn your love for interior decorating into a profitable business venture? With the rise of social media and the increasing demand for unique and personalized decor, there has never been a better time to start a home decor business. From upcycling vintage furniture to creating custom wall art, we've compiled a list of 10+ creative and demanding home decor business ideas to inspire your entrepreneurial spirit. So grab a cup of coffee, get cozy, and let's explore the world of home decor business opportunities.

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Updated on:
March 5, 2023
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Table of Contents:

Our List of 10+ Best Home Decor Business Ideas:

1. Home staging and interior design.

Have you ever walked into a beautifully decorated home and immediately felt inspired? That's the power of home staging and interior design. Not only can it transform a space into a stunning oasis, but it can also make a profitable business idea.

  • What is Home Staging?

Home staging is the process of preparing a property for sale by creating an atmosphere that appeals to potential buyers. This process can include rearranging furniture, decluttering, and adding décor to make the space appear more inviting.

  • What is Interior Design?

Interior design is the art of enhancing the interiors of a space to achieve a more aesthetically pleasing and functional environment. Interior designers work with different styles, colors, patterns, and textures to create a space that reflects a client's personality and meets their needs.

  • Why Would Home Staging and Interior Design Make a Good Business Idea?

There are several reasons why home staging and interior design make a great business idea:

  • The real estate market is always booming, creating a consistent demand for home staging services.
  • Interior design is no longer reserved for the wealthy, and people of all income levels are seeking to enhance their living spaces.
  • Homeowners understand the importance of a well-staged home in selling their property and are willing to invest in this service.
  • Home staging and interior design are industries that are not easily affected by economic downturns, making it a stable business idea.

In conclusion, if you have an eye for design, a passion for creating beautiful spaces, and an entrepreneurial spirit, home staging and interior design could be the perfect business idea for you.

2. Custom furniture building.

Are you tired of seeing the same furniture options in every room you enter? Are you looking for a unique way to bring your personal style into your home? Consider starting a custom furniture building business!

  • Custom furniture building allows for unique and personalized pieces that cannot be found in big box stores.
  • Customers can choose their preferred materials, finishes, and design specifications.
  • The market for high-quality, custom furniture is growing, especially as people are spending more time in their homes.
  • Custom furniture builders can charge higher prices for their one-of-a-kind creations, resulting in a profitable business model.
  • Word-of-mouth recommendations and social media platforms can help to grow your customer base.
  • Collaboration opportunities with interior designers and home decor stores can also expand business opportunities.

By starting a custom furniture building business, you can tap into the desire for unique and personalized furniture options while fulfilling your passion for creating beautiful and functional pieces.

3. Window treatment and upholstery.

If you're thinking of starting a business and have an eye for design, consider offering window treatment and upholstery services. Here's what you need to know about these two related industries:

  • Window treatment: A window treatment is any type of covering that is placed over a window for privacy or decoration purposes. This can include curtains, blinds, shades, and shutters. Window treatments can be functional or purely decorative, depending on the needs of the homeowner or business owner.
  • Upholstery: Upholstery involves the process of covering furniture with materials such as fabric, leather, or vinyl. This can include sofas, chairs, ottomans, and other types of seating. Upholstery not only provides comfort but can also add style and personality to a room.
  • Why it makes a good business idea:
  • Homeowners and business owners are always looking for ways to refresh and update their spaces.
  • Window treatments and upholstery are both affordable ways to transform a room without having to do a complete renovation.
  • These industries offer a wide variety of options, from classic and traditional to modern and trendy, giving entrepreneurs the opportunity to cater to different tastes and preferences.
  • High-quality window treatments and upholstery can add value to a property, making these services a worthwhile investment for customers.

With some creativity, expertise in design, and a passion for helping customers transform their spaces, starting a window treatment and upholstery business can be both fulfilling and profitable.

4. Wallpaper installation and painting.

Are you searching for a new business venture? Look no further than wallpaper installation and painting! This age-old craft may not be the first idea to come to mind, but it is a lucrative industry with a steady demand. Let's take a closer look at what it entails and why it could be the perfect business idea for you.

  • What is wallpaper installation and painting? Wallpaper installation and painting is the process of applying wallpaper or paint to interior walls, ceilings or other surfaces of a building to enhance its beauty and durability. It involves careful surface preparation, proper layout planning, and precise application techniques to achieve a professional finish.
  • Why is it a good business idea? There are several reasons why wallpaper installation and painting are ideal business ideas:
  • High demand: Homeowners and business owners are always in need of painters and wallpaper installers to upgrade their space or perform necessary repairs.
  • Recurring business: When done right, wallpaper and paint jobs can last for years, but eventually, surfaces require touch-ups or full rebounds, providing repeat business for you.
  • Flexible schedule: As your own boss, you can set your own hours and schedule jobs according to your availability.
  • Low startup costs: You can start small and gradually build your business without a significant investment.
  • What skills do you need? To be successful, you should possess the following skills:
  • Attention to detail
  • Strong work ethic
  • Customer service skills
  • Good communication skills
  • Ability to work independently
  • Understanding of proper painting and wallpaper techniques

With proper training and dedication, wallpaper installation and painting can be a fulfilling and profitable career path. So what are you waiting for? Roll up your sleeves, get your tools ready, and start building a business that can stand the test of time.

5. Art and sculpture.

Art and sculpture are forms of visual expression that have been around for centuries, influencing cultures and societies throughout history. From paintings and drawings to sculptures and installations, art has the ability to communicate and elicit emotions in a powerful way.

  • Art and sculpture can be used for a variety of purposes, including personal expression, cultural representation, social commentary, and commercial branding.
  • There is a wide range of styles and mediums to choose from, allowing for endless possibilities and opportunities to create something unique.
  • The market for art and sculpture is a global one, with collectors and enthusiasts from all around the world willing to pay top dollar for impressive pieces.
  • In addition, the rising popularity of art fairs and online galleries has made it easier for artists and businesses to get their work seen by a larger audience.
  • An art and sculpture business can take many forms, such as a gallery, an online marketplace, or a commission-based service for custom pieces.
  • While it can be a challenging industry to break into, a successful art and sculpture business can be incredibly rewarding both financially and creatively.

Whether you're an aspiring artist or a savvy entrepreneur, the world of art and sculpture presents a unique opportunity to create something beautiful and meaningful, connect with others, and make a profit.

6. Rug cleaning and restoration.

Rug cleaning and restoration is an essential service for people who own high-quality rugs, carpets or tapestries. Over time, rugs tend to collect dust, dirt and stains which can damage the fibers, fade the colors or even lead to mold and mildew. Professional rug cleaning and restoration can effectively remove dirt and stains, as well as extend the lifespan of a rug.

Here are some reasons why starting a rug cleaning and restoration business can be a great opportunity:

  • Low competition: Rug cleaning and restoration is a specialized service that requires knowledge, expertise and equipment that not many businesses possess. This means that a rug cleaning and restoration business can have a competitive edge and charge higher prices.
  • Repeat customers: Rugs need regular cleaning and maintenance, which means that a rug cleaning and restoration business can have repeat customers who require their services every few months or every year.
  • High-profit margins: Rug cleaning and restoration can command higher prices than standard carpet cleaning, especially for antique or high-end rugs. This means that a business can earn high-profit margins even with a low volume of clients.
  • Opportunities for expansion: A rug cleaning and restoration business can also provide additional services such as repair, stain removal or storage. This can broaden the scope of the business and attract more customers.
  • Good reviews: A rug cleaning and restoration business that delivers high-quality services can generate positive reviews and word-of-mouth referrals, which can attract new customers and establish a reputation in the industry.

In conclusion, starting a rug cleaning and restoration business can be a profitable and rewarding venture that caters to a niche market with high demand and low competition.

7. Home organization.

Home organization refers to the process of decluttering, sorting, and arranging items in a home or living space. It involves finding efficient ways to use space and storing items in designated areas. Recently, home organization has become a popular trend as people seek more functionality and order in their lives.

  • A home organization business provides solutions for households struggling with a chaotic living situation.
  • The demand for home organization services has increased due to the growing need for efficient living spaces and a decluttered lifestyle.
  • A home organization business can be profitable as people are willing to pay for services that provide convenience and save them time.
  • Home organization services can range from decluttering, closet and pantry organization, space planning, and even home office organization.
  • A home organization business can offer convenience and personalization by offering tailored solutions according to individual needs and preferences.

8. Home accessories and decor.

If you are looking for a business venture, why not consider home accessories and decor? Not only is this industry constantly evolving, but it also allows for a lot of creativity and personalization. But first, let's define what we mean by home accessories and decor:

  • Home accessories: functional or decorative items that are placed around the home to enhance its appearance or utility. Examples include picture frames, lamps, rugs, and vases.
  • Home decor: larger elements that create an overall aesthetic theme in a home. Examples include furniture, curtains, wallpaper, and paint.

So why would starting a home accessories and decor business be a good idea? Let's take a look:

  • Great demand: People are constantly looking to spruce up their homes with new and interesting decor pieces. This means that there is always a demand for new products and designs.
  • Personalization: The home accessories and decor industry allows for a lot of creativity and personalization. You can create products that reflect your own style and vision, or work with customers to design custom pieces for their homes.
  • Diverse customer base: Everyone has a home, which means that your potential customer base is huge. People of all ages, backgrounds, and income levels are interested in home decor.
  • Good profit margins: Depending on the products you create, there is room for good profit margins in the home accessories and decor industry.
  • Opportunities for growth: As your business grows, you can expand into related areas such as interior design or furniture design. This allows for even more potential for growth and profitability.

All in all, starting a home accessories and decor business can be a lucrative and fulfilling venture. With a little creativity and a lot of hard work, you could be running a successful business that helps people beautify their homes.

9. Home automation.

Home automation is the control and automation of various home appliances and devices such as lighting, temperature, security, entertainment systems, and more. The concept of home automation has been around for decades, but it has become even more popular in recent years with advancements in technology and the rise of the Internet of Things (IoT).

  • One of the main benefits of home automation is convenience. You can control various aspects of your home from a single device, such as a smartphone or tablet.
  • Home automation can also save you money in the long run. For example, you can set your thermostat to automatically adjust the temperature when you are away from home, which can help you save on energy costs.
  • Another advantage of home automation is increased security. You can monitor your home through security cameras and receive alerts if anything unusual is detected.
  • Home automation can also make your home more comfortable and personalized. You can adjust lighting and temperature settings based on your preferences, and even schedule different settings for different times of the day.
  • Finally, home automation can add value to your home. It is a sought-after feature for potential buyers and can make your home more attractive on the market.

Given these benefits, it's no wonder that home automation is becoming a popular business idea. Entrepreneurs can start a home automation business providing services such as installation, maintenance, and support. There are also opportunities to develop and sell home automation products, or to create software applications that control home automation systems.

10. Landscaping and garden design.

Are you someone who enjoys spending time outdoors, appreciates a well-manicured lawn, or thrives off of creative design? If so, then landscaping and garden design might be the perfect business idea for you!

  • What is landscaping and garden design? Landscaping and garden design involve transforming outdoor spaces, whether commercial or residential, into functional and aesthetically pleasing environments. This can include tasks such as planting flowers and trees, constructing walkways or water features, and designing outdoor lighting to enhance the beauty of the space.
  • Why would it make a good business idea? There are several reasons why landscaping and garden design could be a lucrative and rewarding business opportunity:
  • Outdoor spaces will always be in demand, whether for residential homes, commercial properties, or public parks and green spaces.
  • There is endless opportunity for creativity and personal expression in designing outdoor spaces.
  • Landscaping and garden design is a niche industry, which means there is potential for high-profit margins if you can establish a loyal customer base.
  • Maintaining a well-manicured lawn and garden can add significant value to a property, making it a worthwhile investment for homeowners and commercial property owners alike.
  • What skills or qualifications are needed? While no formal qualifications are necessary to start a landscaping and garden design business, there are certain skills and qualities that will be valuable:
  • Knowledge of horticulture and plant care
  • A creative eye for design
  • Physical stamina for outdoor labor
  • Strong communication and customer service skills
  • Basic knowledge of business operations such as accounting, marketing, and sales.
  • What are some challenges to consider? As with any business venture, there will be challenges to navigate:
  • Seasonal fluctuations in demand and revenue
  • Weather-related difficulties, such as working in extreme heat, cold, or rain
  • Equipment and supply costs can be significant, particularly when first starting out
  • Physically demanding labor can lead to exhaustion or injury if not managed properly
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Successful Examples of Home Decor Businesses:

The home decor business industry is extremely competitive and the following companies have managed to remain successful over the years:

  • IKEA
  • Target
  • Bed Bath & Beyond
  • Pottery Barn
  • Wayfair
  • West Elm
  • Kirkland's
  • Hobby Lobby
  • Lowe's Home Improvement
  • HomeGoods/TJ Maxx
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