10+ Best & Profitable Amazon Business Ideas [2023]

Want to start an Amazon business in 2023? Here are 10+ profitable ideas to get your started. Discover the most lucrative options and learn how to generate passive income and increase your market share on Amazon. Start profiting now!

By Nick Cotter
Updated Feb 07, 2024

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This page may feature products from our affiliate partners, which could influence the products we discuss due to potential compensation. Despite this, our evaluations are impartial, based solely on our independent analysis. The content here is intended for informational purposes and should not be seen as legal advice. For professional guidance, consulting with a legal expert is recommended.
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Hey there, future entrepreneur! Are you ready to embark on a thrilling journey towards financial freedom? Well, buckle up because 2023 is your year to shine! You've landed on the right page, my friend. This isn't just another article; it's your roadmap to success, your golden ticket to the world of profitable Amazon business ideas.

Let me guess, you're probably sitting there, sipping on your coffee, wondering if it's possible to turn your entrepreneurial dreams into reality. Well, I'm here to tell you, it's not only possible, it's happening right now for countless people just like you. And guess what? They started off just where you are right now, at the beginning.

So, whether you're a seasoned business owner looking for your next venture, or a newbie just dipping your toes into the world of e-commerce, this article is for you. We've compiled a list of 10+ best and most profitable Amazon business ideas for 2023. Ideas that are not just profitable, but also exciting, fulfilling, and within your reach.

Are you ready to take the leap? Then let's dive in and explore the potential that awaits you in the Amazon marketplace. Trust me, by the end of this article, you'll be brimming with inspiration and ready to take on the world. So, without further ado, let's get started!


Dropshipping is a business model in which a company does not store its own products, but instead ships products directly from the manufacturer or wholesaler to the customer on behalf of the business. This allows businesses to focus on other aspects of their business, such as marketing, branding and customer service, without having to manage inventory or table space.

  • No need to manage inventory or table space
  • Little money is required to start and maintain a dropshipping business
  • Easy to set up an eCommerce business
  • No need to worry about shipping and logistics needs
  • Low overhead costs compared to traditional brick and mortar stores
image of a Dropshipping

Selling Handmade Goods

Selling Handmade Goods is an excellent business idea for creatives and those interested in producing unique items. By selling handmade goods, you can develop a following of loyal customers who will appreciate the personalized attention to detail and quality that handmade items require. Here are some advantages of this business model:

  • You can be creative and express yourself through your handmade products.
  • You can make items that are unique and tailored to specific audiences.
  • You have control over the production process and can ensure high quality control.
  • It is typically more cost effective to make your own products than buying them in bulk.
  • You have the potential to reach a worldwide market by selling your products online.
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Examples of successful businesses:

The Amazon business industry is a diverse and ever-growing sector of the economy. Below is a list of some of the most successful companies in the Amazon business industry:

  • Amazon
  • SkySense Technologies
  • Cultivator Inc.
  • Fauna Solutions
  • Cloudwick Technologies
  • Aurigin Systems
  • Kronos Technologies
  • Lambda Labs
  • Manifold Technology
  • Gigster Inc.


Wholesale is a business that involves the selling of goods or services to other businesses. Wholesale businesses purchase products or services in large quantities directly from manufacturers or suppliers, and then resell them to retailers, distributors, and other businesses. This type of business model allows companies to purchase goods with lower prices and at much higher volumes, creating more value for the company.

  • Buying in bulk from suppliers allows businesses to get a reduced price per unit.
  • Wholesalers can easily reach multiple customers by selling goods over a wide geographic area.
  • There are fewer legal restrictions when compared to retail businesses.
  • The setup costs of wholesale business are usually substantially lower than those of retail.

Subscription Services

Subscription services are businesses that offer membership access to products or services offered on a recurring basis. These services offer convenience, value, and loyalty rewards to customers in exchange for a subscription fee. Subscription services are a great business idea because they:

  • Offer a consistent revenue model
  • Create loyal relationships with customers
  • Provide opportunities for upselling and additional services
  • Allow customization of offerings to meet customer needs
  • Provide the ability to reach untapped markets

Food & Beverage Delivery Services

A Food & Beverage Delivery Services is a company that delivers prepared food and beverages to customers. It is a convenient and efficient way to get meals without having to leave the house. Starting a food and beverage delivery service has the potential to be a lucrative business, and here are some of the advantages of doing so:

  • More Convenience – Customers will appreciate being able to order their meals online and have them delivered right to their doorstep.
  • Increased Reach – You can reach customers outside of your immediate area, potentially expanding your customer base.
  • Reduced Costs – You won’t have to rent or own a physical space, leading to lower overhead costs.
  • Flexibility – You can offer different kinds of services such as catering, party delivery, or even special event planning.

Amazon Fba Business

Amazon FBA (Fulfillment by Amazon) is a business model where you sell products on Amazon and have Amazon take care of the fulfillment process. This includes storing, packing, and shipping your products. This can be a great business idea for entrepreneurs because:

  • You don't have to manage warehousing, inventory, packing and shipping.
  • You can use Amazon's existing customer base to reach potential buyers.
  • You don't need to develop an expensive e-commerce website.
  • You can leverage Amazon's marketing capabilities to increase sales.
  • Amazon handles customer service inquiries and returns.

E-commerce Storefront

Starting an e-commerce storefront is a great business idea for entrepreneurs because it offers an accessible, convenient way to reach customers and provides an effective platform for selling a range of products or services. With an e-commerce storefront, you can:

  • Start selling products or services in just a few clicks
  • Reach customers from around the world
  • Offer discounts and promotions to attract more buyers
  • Provide secure checkout options for customers
  • Streamline customer service by providing FAQs, chat boxes, and automated response options.

Amazon Affiliate Program

The Amazon Affiliate Program is an online marketing program that rewards businesses for referring customers to Amazon and other sites associated with Amazon. This program can be an excellent way to generate revenue from online businesses as it allows online entrepreneurs to advertise products to their own customers and earn a commission from each sale. The benefits of being part of the program include:

  • Access to high quality, brand-name products
  • Easy setup with no cost or investment on the part of the business
  • Generous commission rates
  • Global reach with access to millions of potential customers
  • Advanced tracking tools that help you maximize sales and revenue

Online Tutoring Platforms

Online Tutoring Platforms are a great way to provide students with the resources they need to excel in their studies. It is an excellent business idea as it allows individuals to learn and gain knowledge in any subject without having to attend classes in person. There are several advantages to launching an online tutoring platform:

  • It is cost-effective as there are minimal start-up costs such as hiring staff, building infrastructure or the purchase of physical premises.
  • A flexible schedule that both teachers and students can work with.
  • The ability to reach a global audience, giving students access to tutors anywhere in the world.
  • Easy access to resources and course material from various sources.
  • The use of technologies like video conferencing, which allows for interactive learning experiences.

Sell Digital Goods

Sell Digital Goods is a great business idea for entrepreneurs looking to capitalize on the ever-expanding digital market. Digital goods such as e-books, music, software and videos can be sold and distributed online, often with little or no upfront investment. Benefits of selling digital goods include:

  • Low cost of business startup
  • High potential return on investment
  • Ability to reach a wide and global customer base
  • Instant delivery of products
  • Easy to scale up production and distribution


Founder and CEO

I'm Nick, co-founder of newfoundr.com, dedicated to helping aspiring entrepreneurs succeed. As a small business owner with over five years of experience, I have garnered valuable knowledge and insights across a diverse range of industries. My passion for entrepreneurship drives me to share my expertise with aspiring entrepreneurs, empowering them to turn their business dreams into reality.

Through meticulous research and firsthand experience, I uncover the essential steps, software, tools, and costs associated with launching and maintaining a successful business. By demystifying the complexities of entrepreneurship, I provide the guidance and support needed for others to embark on their journey with confidence.

From assessing market viability and formulating business plans to selecting the right technology and navigating the financial landscape, I am dedicated to helping fellow entrepreneurs overcome challenges and unlock their full potential. As a steadfast advocate for small business success, my mission is to pave the way for a new generation of innovative and driven entrepreneurs who are ready to make their mark on the world.