Marketing ideas
15 min read

Marketing Your Laser Tag Business: 9+ Ideas to Get Customers

Are you looking for ways to market your laser tag business and draw in more customers? With the right strategies, you can make your laser tag business stand out from the competition and draw in those all-important customers. Here, we'll give you nine ideas to get customers and get your laser tag business off the ground.

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Written by:
Updated on:
January 22, 2024
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List of the Best Marketing Ideas For Your Laser Tag Business:

1. Unique marketing idea for Laser Tag business.

One unique marketing idea for a Laser Tag business would be to offer a "Laser Tag Adventure Quest" package. This package would include a series of laser tag games, each with a unique theme and set of objectives. For example, one game could be themed around a treasure hunt, in which players have to locate and retrieve a certain item using their laser tag skills. Additionally, players could dress up in themed costumes to add to the fantasy of the game.

2. Build a Website For Your Laser Tag Business.

Building a website for your laser tag business is a great way to reach more people, increase exposure, and promote your business. A website allows you to provide detailed information about your business, including pricing, hours of operation, contact information, and other important information. Having a website also helps to make your business more visible online and can help you attract new customers. Additionally, a website can be used to provide laser tag-related content and updates, as well as a platform for customers to leave reviews and feedback about their experiences at your business.

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Image of a Laser Tag business website

3. Leverage Social Media For Your Laser Tag Business.

Social media marketing is an effective way to reach potential customers and engage with existing customers for any laser tag business. By leveraging social media platforms like Facebook, Instagram, Twitter, and YouTube, businesses can share engaging content, promote special offers, and build relationships with their target audience. Through creative campaigns and content, laser tag businesses can build their brand, increase their reach, and ultimately increase their sales. Additionally, by encouraging customers to post reviews and share their experiences, businesses can increase their online visibility, build trust, and ultimately drive more customers to their location. Social media marketing is an effective and cost-efficient way for laser tag businesses to reach their target market, increase their brand awareness, and drive more sales.

4. Run a Promotion for Your Business.

Benefits of Running Promotions for Laser Tag Business:

  • Increased customer engagement and loyalty
  • Increased brand recognition
  • Increased foot traffic
  • Improve customer experience
  • Boost sales and revenue

Examples of Promotions for Laser Tag Business:

  • Discounts or special offers on laser tag packages
  • Discounts for group bookings
  • Free laser tag sessions for first-time customers
  • Referral programs for existing customers
  • Loyalty programs for frequent customers
  • Hosting special events or tournaments
  • Running competitions with prizes

5. Run Digital Advertisments For Your Laser Tag Business.

Running digital ads for your Laser Tag business is a great way to reach and engage with potential customers. Digital ads allow you to target customers based on their interests and preferences, so you can direct your message to the right audience. Digital ads can also be tailored to fit any budget, from a small one-time promotion to an ongoing ad campaign. Additionally, digital ads allow you to track the performance of your campaigns, so you can identify which ones are working and which ones need to be adjusted or discontinued. For example, if you are running ads on Facebook and Instagram, you can track how many people are clicking on your ads, as well as how many of those people actually convert into customers. With this data, you can adjust your ad campaigns to ensure they are as effective as possible.

Image of an example Laser Tag business text ad

6. Start a Referral Program.

Launching a referral program for your Laser Tag business is a great way to increase customer loyalty and generate more revenue. Referral programs encourage existing customers to spread the word about your business and bring in new customers. This can help you build a larger customer base, increase customer satisfaction and loyalty, and increase your overall profits. Additionally, referral programs are an excellent form of word-of-mouth advertising, which can be highly effective in promoting your business. Finally, referral programs can be relatively inexpensive to implement, making them an attractive option for businesses of any size.

7. Improve Your Laser Tag Business Google Rankings Through SEO.

Image of Laser Tag business Google Search SEO results

Investing in SEO marketing for your laser tag business is a great way to ensure that your business can reach more potential customers and stay competitive in the market. SEO helps your website to rank higher in search engine results, making it easier for potential customers to find you. Additionally, SEO helps to increase website traffic and conversions, as customers who find you through a search engine may be more likely to purchase your services. Finally, SEO can help you stay ahead of the competition, as it is a long-term strategy that will help you to build a stronger online presence. Investing in SEO for your laser tag business is an effective way to boost your visibility and reach more customers.

8. Leverage Print Marketing.

Leveraging print marketing is an effective way to reach potential customers for your laser tag business. Print marketing can be used to target a specific audience and geographic area, providing you with the ability to reach customers who may not be reached through other marketing channels. Additionally, print marketing is cost-effective, allowing businesses to make an impact with a limited budget. Finally, print marketing materials, such as flyers, can be used to create a sense of urgency and to showcase special offers that can encourage customers to take action. By leveraging print marketing, you can increase your reach, create a stronger brand presence, and convert more customers into paying customers.

9. Build Your Laser Tag Business Email List & Use Email Marketing.

Building an email list and leveraging email marketing for your Laser Tag business in 2023 is important for several reasons. First, email marketing is one of the most cost-effective ways to reach potential customers. It does not require physical materials, such as flyers or postcards, and it is much easier to track who opens your emails and what actions they take based on the message. Additionally, email marketing can help you stay top of mind with potential customers and increase your brand recognition. With email marketing, you can target specific customers with tailored messages, so you can make sure that your offers are relevant to their interests and needs. Finally, email marketing is a great way to build relationships with customers and keep them engaged and loyal to your business.

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Where can I Find Marketing Resources for my Laser Tag Business?

There are a variety of resources available to help you market your laser tag business. You can find resources through local business associations like the Small Business Administration, as well as online resources such as the US Chamber of Commerce and the American Marketing Association. Additionally, there are a variety of online resources specifically for laser tag businesses, such as the Laser Tag Association and the International Laser Tag Association. Social media is also a great way to market your laser tag business, as you can use platforms like Facebook, Twitter, and Instagram to promote your business and connect with customers.


Founder and CEO

I'm Nick, co-founder of, dedicated to helping aspiring entrepreneurs succeed. As a small business owner with over five years of experience, I have garnered valuable knowledge and insights across a diverse range of industries. My passion for entrepreneurship drives me to share my expertise with aspiring entrepreneurs, empowering them to turn their business dreams into reality.

Through meticulous research and firsthand experience, I uncover the essential steps, software, tools, and costs associated with launching and maintaining a successful business. By demystifying the complexities of entrepreneurship, I provide the guidance and support needed for others to embark on their journey with confidence.

From assessing market viability and formulating business plans to selecting the right technology and navigating the financial landscape, I am dedicated to helping fellow entrepreneurs overcome challenges and unlock their full potential. As a steadfast advocate for small business success, my mission is to pave the way for a new generation of innovative and driven entrepreneurs who are ready to make their mark on the world.