Business ideas
8 min read

How to Start a Profitable Solar Panel Cleaning Business [11 Steps]

Cleaning solar panels is a profitable business opportunity. Learn how to start your own solar panel cleaning business in 11 easy steps. Get started today!
Newfoundr

By Nick Cotter
Updated Feb 02, 2024

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This page may feature products from our affiliate partners, which could influence the products we discuss due to potential compensation. Despite this, our evaluations are impartial, based solely on our independent analysis. The content here is intended for informational purposes and should not be seen as legal advice. For professional guidance, consulting with a legal expert is recommended.
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1. Perform market analysis.

Starting a solar panel cleaning business requires a solid understanding of the market to ensure that your services meet the demand and stand out amongst the competition. A thorough market analysis will help you identify potential customers, understand the competitive landscape, and set informed pricing strategies. Here are key points to consider during your market analysis:

  • Identify Your Target Market: Research residential, commercial, and industrial sectors that use solar panels and may require cleaning services.
  • Analyze Competitors: Look into existing solar panel cleaning businesses to assess their services, pricing, and market share.
  • Understand Pricing Models: Determine the going rates for solar panel cleaning and consider offering competitive pricing or unique value propositions.
  • Regulatory Environment: Familiarize yourself with local regulations and certifications that may affect your business operations.
  • Market Trends: Stay updated on trends in the solar industry that could impact the demand for cleaning services, such as the adoption rate of solar panels.
  • Seasonal Demand: Assess how seasonal changes can affect the demand for your services and plan your business strategy accordingly.
solar panel cleaning business image

How Much Can I Charge for My Solar Panel Cleaning Business?

The average cost to clean a solar panel is between $3 and $10 per panel. However, it varies based on the size of the area where the panels are located. For example, if you have 50 panels that are all located in one place (a large farm, for example), it might be more economical to charge a flat fee of about $200 for all 50 panels. If you're cleaning 50 separate residential houses with five panels each, however, your price might be $15 per panel plus travel expenses.

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2. Draft a solar panel cleaning business plan.

Starting a solar panel cleaning business requires a well-thought-out plan to ensure success. A comprehensive business plan will guide you through the setup process and help you focus on key areas for growth and profitability. Consider the following points when drafting your business plan:

  • Analyze the market: Understand the demand for solar panel cleaning in your area, know your competition, and identify your target customers.
  • Services offered: Define the range of services you'll provide, such as residential or commercial cleaning, regular maintenance, or one-time cleanings.
  • Pricing strategy: Set competitive prices that cover your costs and allow for a reasonable profit margin.
  • Marketing and sales: Develop a marketing plan to attract customers using online platforms, local advertising, and partnerships.
  • Operations plan: Outline the day-to-day operations, including the cleaning process, equipment needed, and transportation.
  • Financial projections: Estimate start-up costs, ongoing expenses, and potential revenue to ensure financial viability.
  • Risk assessment: Identify potential risks and challenges and plan strategies to mitigate them.
  • Legal considerations: Determine the necessary licenses, insurance, and legal structures required for your business.

How does a Solar Panel Cleaning business make money?

A Solar Panel Cleaning business makes money by offering its services to those who have solar panel systems installed on their property. For a fee, the business cleans the panels and ensures they are running at optimal efficiency. This not only ensures the solar panel system is functioning properly but it also provides the customer with a cost savings due to increased efficiency. An example of a target audience for a Solar Panel Cleaning business would be apartment complexes, businesses, and homeowners who have solar panel systems installed.

3. Develop a solar panel cleaning brand.

Creating a strong brand identity is crucial for standing out in the solar panel cleaning industry. It involves more than just a memorable name; it's about building a reputation for reliability, efficiency, and expertise. Here are key points to guide you in developing a solar panel cleaning brand:

  • Choose a Catchy Name: Select a business name that's easy to remember, reflects your services, and has an available domain for your website.
  • Design a Professional Logo: Your logo should be simple, recognizable, and convey eco-friendliness and cleanliness.
  • Create a Slogan: Craft a catchy slogan that communicates your unique selling proposition in a few words.
  • Identify Your Unique Selling Points: What makes your service better than competitors? It could be eco-friendly cleaning methods, competitive pricing, or superior customer service.
  • Develop Brand Colors and Fonts: Choose a color scheme and fonts that reflect your brand's personality and are visually appealing on marketing materials and uniforms.
  • Build a Professional Website: Your website should be user-friendly, informative, and showcase customer testimonials and your service benefits.
  • Engage on Social Media: Regularly post before-and-after photos, cleaning tips, and special offers to engage with your community and potential customers.

How to Come up With a Name for Your Solar Panel Cleaning Business:

There are a few things you should keep in mind when choosing a name for your solar panel cleaning business. First, you want to make sure the name is memorable and easy to spell. You also want to avoid anything that could be perceived as offensive or suggestive. Additionally, it's important to choose a name that reflects the type of solar panel cleaning business you're running.

Here are a few tips to help you choose the perfect solar panel cleaning business name:

  1. Keep it simple and easy to spell.
  2. Avoid anything offensive or suggestive.
  3. Choose a name that reflects the type of business you're running.
  4. Be creative! Brainstorm with friends, family, and colleagues.
  5. Do your research. Make sure the domain name is available and that the business name isn't already trademarked.

You should also check out the following resources when choosing the perfect name for your baby clothing business:

With these tips in mind, you should be well on your way to choosing a great business name for your solar panel cleaning business!

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4. Formalize your business registration.

Starting a solar panel cleaning business involves several steps, one of the most important being the formalization of your business registration. This legal step solidifies your company's status and allows you to operate within the bounds of local, state, and federal law. Below are key points to consider when registering your business:

  • Choose a business structure: Decide whether your solar panel cleaning business will be a sole proprietorship, partnership, LLC, or corporation, as this will affect taxes, liability, and business operations.
  • Register your business name: If your business name is different from your own, you may need to file a 'Doing Business As' (DBA) with the appropriate government body to legally operate under that name.
  • Obtain necessary licenses and permits: Check with your local and state governments to determine the specific licenses and permits required for a solar panel cleaning business.
  • Apply for an Employer Identification Number (EIN): If you plan to hire employees, you'll need an EIN from the IRS for tax purposes. It's also useful for opening a business bank account.
  • Understand tax obligations: Research your tax obligations including sales tax, income tax, and employment taxes, to ensure compliance.
  • File registration paperwork: Complete and submit the necessary registration forms to the appropriate state agency, along with any required registration fees.

Resources to help get you started:

Explore vital resources designed for solar panel cleaning entrepreneurs to gain insights on market trends, operational excellence, and strategic business growth:

  • Solar Power World: Offers industry reports, news, and best practices for solar professionals, including a focus on maintenance and cleaning. Visit Site.
  • PV Tech: Delivers news and reports on solar PV technology advancements and market trends, beneficial for understanding the evolving needs for solar panel care. Visit Site.
  • Clean Energy Authority: Provides a newsletter with updates on solar industry innovations, policy changes, and business tips, ideal for staying ahead in the solar panel cleaning market. Visit Site.
  • Renewable Energy World: Offers resources, including articles and webinars on the broader renewable energy sector, with applicable insights for solar panel maintenance businesses. Visit Site.
  • International Journal of Photoenergy: An academic resource with research on solar energy technologies, including studies on the efficiency improvements from regular solar panel cleaning. Visit Site.

5. Acquire necessary licenses and permits for solar panel cleaning.

Starting a solar panel cleaning business involves understanding and complying with various legal requirements. Acquiring necessary licenses and permits is a crucial step to ensure your business operates legally and is recognized by local authorities. Here's a guide to assist you in this process:

  • Research Local Regulations: Check with your city or county government to understand the specific licensing requirements for a cleaning business, as these can vary by location.
  • Business License: Apply for a general business license, which is a basic requirement for operating any business legally within a municipality.
  • Specialized Permits: Investigate if there are any special permits required for solar panel cleaning services in your area, such as environmental permits or water usage restrictions.
  • Contractor's License: Depending on your jurisdiction, you might need a contractor's license, especially if you offer repair services alongside cleaning.
  • Insurance: Obtain liability insurance and workers' compensation insurance to protect your business and employees from potential legal issues.
  • Health and Safety Compliance: Ensure that your business complies with Occupational Safety and Health Administration (OSHA) regulations, especially if your services involve working at heights.

6. Open a business bank account and secure funding as needed.

Opening a business bank account and securing funding are crucial steps in launching your solar panel cleaning business. They not only help in managing your finances effectively but also in establishing credibility with customers and vendors. Here's a streamlined guide to assist you through this process:

  • Choose the right bank: Research banks that offer business banking services with low fees, online banking options, and good customer service.
  • Prepare the necessary documents: Gather required business documents such as your EIN, business license, and formation documents to open your account.
  • Consider your funding needs: Assess how much capital you need to start and operate your business until it becomes profitable.
  • Explore funding options: Look into small business loans, grants, crowdfunding, or angel investors that are open to funding renewable energy businesses.
  • Create a financial plan: Develop a solid business plan that outlines your anticipated revenue, expenses, and growth, which will be necessary for securing loans or investments.
  • Keep records: Once your account is set up, use it to keep accurate records of all business transactions, which is essential for tax purposes and financial management.

7. Set pricing for solar panel cleaning services.

Setting the right pricing for your solar panel cleaning services is a crucial step that can determine the competitiveness and profitability of your business. You must consider various factors such as local market rates, your business costs, and the value you offer to your clients. Here are some guidelines to help you establish your pricing:

  • Cost-Plus Pricing: Calculate your costs for labor, equipment, transportation, insurance, and add a markup to ensure profitability.
  • Competitive Analysis: Research what other solar panel cleaning companies charge and position your prices competitively.
  • Value-Based Pricing: If you offer premium services or have unique selling points, consider pricing higher to reflect the added value.
  • Volume Discounts: Encourage larger contracts by offering discounts for cleaning multiple panels or regular maintenance schedules.
  • Geographical Considerations: Adjust your pricing based on the cost of living and average income in the areas you serve.
  • Flexible Pricing Models: Provide options such as flat-rate, per-panel, or hourly pricing to accommodate different customer preferences.
  • Seasonal Adjustments: Consider seasonal pricing strategies to manage demand during slower and peak seasons.

How Much Does it Cost to Start a Solar Panel Cleaning Business?

Initiating a solar panel cleaning business can involve substantial financial commitment, the scale of which is significantly influenced by factors such as geographical location, market dynamics, and operational expenses, among others. Nonetheless, our extensive research and hands-on experience have revealed an estimated starting cost of approximately $39500 for launching such a solar panel cleaningbusiness. Please note, not all of these costs may be necessary to start up your solar panel cleaning business.

8. Acquire solar panel cleaning equipment and supplies.

Starting a solar panel cleaning business necessitates the right equipment and supplies to ensure efficiency and safety. High-quality tools not only improve cleaning results but also prolong the life of the solar panels. Here are some essentials you'll need to get started:

  • Soft Brushes and Squeegees: Non-abrasive brushes to remove dirt without scratching the panels, and squeegees for streak-free drying.
  • Telescopic Poles: Extendable poles to reach high or difficult-to-access panels safely from the ground.
  • Water Fed Poles and Systems: Poles connected to a purified water source to avoid mineral deposits on panels.
  • Eco-Friendly Cleaning Solutions: Biodegradable soaps that won't harm the environment or the solar panel surface.
  • Personal Protective Equipment (PPE): Safety glasses, gloves, and non-slip footwear to ensure personal safety.
  • Pump Sprayers: For applying cleaning solutions evenly across the panels.
  • Transportation Vehicle: A reliable vehicle equipped to carry your equipment and supplies to various job sites.
  • Portable Water Tank: To carry purified water, especially in areas without access to a water source.

List of Software, Tools and Supplies You Need to Start a Solar Panel Cleaning Business:

Software

You are going to need some sort of software. We don't have time to go into all the different kinds of software you might want. But here is a list:

  • Accounting software
  • Scheduling software
  • Inventory management software
  • Solar panel cleaning software (yes, there is such a thing)

We could write multiple blog posts on each category but for now we're just going to touch on the important stuff that'll help your business run smoothly and not forget anything.

Supplies

  • Bucket: You need a bucket to carry all of your supplies up on the roof. You can get this at any hardware store or online. A 5-gallon one is usually big enough, but make sure it's not metal because metal buckets can scratch the panels and possibly cause damage.
  • Scraper: Most likely your solar panels are going to have some dirt or debris on them that may need scraping off. Be careful not to use anything metallic like a putty knife because it could scratch the panel glass.
  • Squeegee: A squeegee is used after you've applied water and cleaning solution to the panel surface—it's used to wipe away all of the water and grime as you clean each section of panel.
  • Microfiber cloth: The microfiber cloth will be used in conjunction with the squeegee, so they often come as a kit together (with poles). Make sure you use a lint-free cloth, such as microfiber; otherwise, you run the risk of leaving lint or fuzz behind on the panels.
  • Scrub brush: This is an item you should use sparingly unless there's large amounts of buildup that needs scrubbing off. You want to be careful not to scratch or damage glass with your brush so don't press down too hard when scrubbing. Usually spraying cleaning solution first allows for easier removal without having to scrub too much.
  • Safety gear: This includes harnesses, goggles, gloves and extension poles (see below). Safety gear should always be worn when working from heights especially if it involves being on a ladder or standing on rooftop solar panels.

If you have flat panels then most likely they will require no more than a step ladder which can easily be fitted into a car along with all your other equipment. However if you have steep pitched roofs then extension ladders will be required and these will require either a van or pick up truck for.

9. Obtain business insurance for solar panel cleaning, if required.

Starting a solar panel cleaning business involves managing risks that come with the physical work of maintaining solar panels. Obtaining the appropriate insurance is crucial in protecting your business from potential liabilities. Here's a guide to help you secure the necessary insurance:

  • Research different types of insurance: Look into general liability insurance, professional liability insurance, workers' compensation, and property insurance to cover various aspects of your business.
  • Understand your business needs: Consider the size of your business, the number of employees, and the potential risks to determine the level of coverage you need.
  • Contact insurance providers: Reach out to multiple insurance companies to compare quotes and coverage options that are tailored to solar panel cleaning businesses.
  • Check legal requirements: Verify with your local and state authorities to understand the specific insurance requirements for your business in your area.
  • Review policy details: Carefully read the terms and exclusions of each policy to ensure it adequately covers the risks associated with your business.
  • Consider additional coverage: Look into umbrella policies or specific endorsements that might be beneficial for comprehensive protection.
  • Keep documentation: Once insured, keep your insurance documentation accessible and up-to-date, reviewing it annually or whenever your business undergoes significant changes.

10. Begin marketing your solar panel cleaning services.

Launching a successful solar panel cleaning service requires a strong marketing strategy to attract and retain customers. It's important to highlight the benefits of regular cleaning to maintain efficiency and extend the lifespan of solar panels. Here are some targeted steps to begin marketing your new venture:

  • Develop a professional website: Ensure your website is user-friendly, provides detailed service information, and includes a booking system for easy scheduling.
  • Utilize social media: Create profiles on platforms like Facebook, Instagram, and LinkedIn to connect with your community, share before-and-after photos, and offer promotional deals.
  • Engage in local SEO: Optimize your online presence for local searches to reach potential customers in your area searching for solar panel cleaning services.
  • Network with solar panel installers: Partner with local installers who can refer your service to new solar panel owners.
  • Create educational content: Share the importance of regular cleaning through blog posts, videos, and infographics to inform and attract eco-conscious consumers.
  • Offer referral discounts: Encourage word-of-mouth marketing by providing incentives for customers who refer new clients to your business.

Software

You are going to need some sort of software. We don't have time to go into all the different kinds of software you might want. But here is a list:

  • Accounting software
  • Scheduling software
  • Inventory management software
  • Solar panel cleaning software (yes, there is such a thing)

We could write multiple blog posts on each category but for now we're just going to touch on the important stuff that'll help your business run smoothly and not forget anything.

Supplies

  • Bucket: You need a bucket to carry all of your supplies up on the roof. You can get this at any hardware store or online. A 5-gallon one is usually big enough, but make sure it's not metal because metal buckets can scratch the panels and possibly cause damage.
  • Scraper: Most likely your solar panels are going to have some dirt or debris on them that may need scraping off. Be careful not to use anything metallic like a putty knife because it could scratch the panel glass.
  • Squeegee: A squeegee is used after you've applied water and cleaning solution to the panel surface—it's used to wipe away all of the water and grime as you clean each section of panel.
  • Microfiber cloth: The microfiber cloth will be used in conjunction with the squeegee, so they often come as a kit together (with poles). Make sure you use a lint-free cloth, such as microfiber; otherwise, you run the risk of leaving lint or fuzz behind on the panels.
  • Scrub brush: This is an item you should use sparingly unless there's large amounts of buildup that needs scrubbing off. You want to be careful not to scratch or damage glass with your brush so don't press down too hard when scrubbing. Usually spraying cleaning solution first allows for easier removal without having to scrub too much.
  • Safety gear: This includes harnesses, goggles, gloves and extension poles (see below). Safety gear should always be worn when working from heights especially if it involves being on a ladder or standing on rooftop solar panels.

If you have flat panels then most likely they will require no more than a step ladder which can easily be fitted into a car along with all your other equipment. However if you have steep pitched roofs then extension ladders will be required and these will require either a van or pick up truck for.

11. Expand your solar panel cleaning business.

Scaling up your solar panel cleaning business requires a strategic approach to ensure sustainable growth. As demand for clean energy solutions rises, expanding your services to reach more clients can both increase your revenue and contribute to a greener environment. Below are key steps to consider when taking your solar panel cleaning business to the next level.

  • Invest in advanced cleaning equipment to improve efficiency and cater to larger or more complex installations.
  • Develop partnerships with solar panel installers and manufacturers for referrals and collaborative opportunities.
  • Offer maintenance packages and contracts to provide regular cleaning services, ensuring steady income and client retention.
  • Hire and train additional staff to manage the increased workload, focusing on safety and quality service.
  • Implement robust marketing strategies, including SEO, social media, and local advertising, to increase visibility in new markets.
  • Consider geographic expansion into new areas with high solar adoption or limited competition.
  • Stay up-to-date with industry trends and innovations to offer the latest in solar panel cleaning technology and practices.
  • Optimize your business operations with management software to handle scheduling, customer relations, and invoicing efficiently.
  • Seek customer feedback and implement a quality assurance program to ensure high service standards as your business grows.